Sandooq Al Watan

Sustaining Emirati
National Identity

Empowerment, Productivity, Responsibility

Our Impact till 2024

Beneficiaries

50000

Persons Upskilled

1000

Partnerships

Initiatives

Vision

A nation where Emiratis proudly sustain their unique national identity, while contributing productively to, and benefiting from, social and economic prosperity.

Values

Impact

Focusing on creating measurable, meaningful, and substantial change in the communities served.

Empowerment

Enabling Emiratis to build self-sufficiency and long-term resilience.

Innovation

Fostering a culture of creativity and innovation among Emiratis.

Sustainability

Supporting sustainable initiatives for long-term impact.

Inclusivity

Ensuring that initiatives are accessible to and benefit diverse groups, regardless of background, status or location.

Social Responsibility

Encouraging a culture of giving back and actively contributing to societal well-being.

Integrity

Upholding transparency, honesty, and ethical behavior in all actions and decision-making.

Collaboration

Partnering with individuals, communities, and organizations to maximize resource utilization and effectiveness.

Mission

Our mission is to help sustain the core and economic values of Emirati National Identity. The core values include language (Arabic), religion (Islam), heritage, and culture, and the economic values include economic resilience, enterprise, and openness.

About Us

Sandooq Al Watan is a not-for-profit, philanthropic organization, under the authority of Erth Zayed Philanthropies, which supports programs, initiatives and events aimed at sustaining the core and economic values of Emirati National Identity.

We fund and support initiatives that focus on building the social and economic empowerment, productivity and responsibility of Emiratis.

We support creative individuals, innovative organizations, and impactful enterprises. We prioritize initiatives demonstrating the potential for substantial impact.

We target Schools and Universities , Family , Military , Youth , People of Determination , Elderly Citizens, Elites, artists, and leaders in culture and thought, Research Facilities and Foreign Communities living in the UAE.

Success stories

Sandooq Al Watan, initiative, has driven numerous impactful projects contributing to the nation’s development and innovation.

Lune Technologies

Lune Technologies, a UAE-based platform for transaction enrichment and analytics. In May 2024, it raised $1.5 million in seed funding and gained recognition from the UAE Ministry of Economy. Lune is advancing financial analytics in the MENA region

Wamda.ai

Specializes in advanced visual intelligence solutions that transform traditional surveillance into real-time, intelligent tools for tracking, identifying, and analyzing human activity. The startup utilized the Emirati Innovator funding to develop and patent the Sharp Vision system

RestHero

RestHero is a social media commerce platform enabling businesses to sell across channels. It raised $200,000 on Beban, partnered with TikTok MENA, and offers vendor masterclasses, revolutionizing UAE social commerce.

Core Values of the UAE

Discover all of Sandooq Al Watan’s initiatives, events and activities for celebrating the values and principles of National Identity in the UAE

Economic Values of the UAE

Discover all of Sandooq Al Watan’s initiatives, events and activities for developing the ability to work productively, innovation and entrepreneurship

Our Partners

Our partners provide valuable advice and intelligence about our operations and activities, and feedback about our performance, outcomes, and impact.

MAJRA

Aldar

Microsoft

Adnoc

IGG

Hub71

EWEC

EMAAR Properties

Deloitte

COOP

News & Updates

March 17, 2025

UAE President receives delegation of Erth Zayed Philanthropies affiliates, philanthropic donors

ABU DHABI, 17th March, 2025 (WAM) — President His Highness Sheikh Mohamed bin Zayed Al Nahyan today welcomed to Qasr Al Bateen a high-level delegation that included representatives from Erth Zayed Philanthropies and its affiliate entities, along with over 90 key public and private sector donors, commending their important contributions to advancing the UAE’s local […]

April 9, 2025

EGA launches season three of ‘Ramp-Up’ to empower UAE entrepreneurs

ABU DHABI, 9th April, 2025 (WAM) — Emirates Global Aluminium (EGA) today announced the launch of the third season of EGA Ramp-Up, the company’s flagship programme to empower the next generation of UAE entrepreneurs in line with the Entrepreneurial Nation Strategy 2031. EGA Ramp-Up, supported by the Ministry of Economy, offers expert insights, mentorship, intensive […]

‘Al Marmoom: Film in the Desert’ honors filmmakers; concludes its fourth edition

DUBAI, 15th January, 2025 (WAM) — The Dubai Culture and Arts Authority (Dubai Culture) concluded the fourth edition of the ‘Al Marmoom: Film in the Desert’ festival with a closing ceremony held at the Al Marmoom Desert Conservation Reserve. The event celebrated the winners of the Al Marmoom Short Film Competition, where ‘Investigation’ by director […]

Latifa bint Mohammed inaugurates fourth edition of ‘Al Marmoom: Film in The Desert’ festival

DUBAI, 5th January, 2025 (WAM) — H.H. Sheikha Latifa bint Mohammed bin Rashid Al Maktoum, Chairperson of the Dubai Culture and Arts Authority (Dubai Culture), inaugurated the fourth edition of the ‘Al Marmoom: Film in the Desert’ festival. Organised by Dubai Culture in the Al Marmoom Desert Reserve, the event seeks to advance the local […]

Sustaining Emirati National Identity